Posts Tagged ‘promotion’

Web Design That Converts

CNN MoneyI was recently interviewed by CNN Money to review a  recently redesigned Ecommerce website.  So I looked at the website and to be honest, the site was still very far from having the potential to become a successful online store (i.e. designed with conversions in mind). And really there are no excuses because in today’s internet, it is so easy and cost effective to get a professional Ecommerce website up and running within a matter of days! There are countless platforms and website solutions out there – many of them are very professional and it is easy to get a website that converts and generate profits.  (more…)

All About Search Engine Optimization

Web Design SEOLast week we met with a business owner and his team who had recently been presented by their current Web Design Company with a big quote to promote their web business over one year. We then decided it was time for us to step in and shed some light on one of the most misunderstood aspects of web design and website development: Search Engine Optimization.

In the past 10 years, SEO has become one of the most intriguing internet marketing strategies, drawing much attention from businesses across the Web. Today, these businesses invest millions of dollars in their websites’ Search Engine Optimization. Yet, in any given industry, only a handful of companies successfully promote their business and get a good return on their SEO investment. So what is the Big Secret? What techniques are available today to optimize a website? And what is the most efficient way to promote your website with SEO? Oh and what exactly makes us experts in the field? (more…)